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Orange Will Sell iPhones From 10th Of November

France-telecom owned Orange is only a couple of weeks away from getting the right to legally sell the iPhone family in the UK as the exclusivity agreement between Apple and O2 comes to an end.

The iPhone will be available through Orange's official outlets, online and on high streets, as well as through the usual retailers like Carphone Warehouse and Phones 4U. Reports suggest that more than 200,000 people have already expressed their interests in getting the iPhone from Orange.

Vodafone is also set to get the iPhone by early next year and there are also rumours that 3 networks, the smallest of the operators, is also actively seeking to get the iPhone on its network according to its CEO, Kevin Russell.

T-Mobile would be the only one left out of the game but then, it is merging with Orange next year although competition concerns might slow down the process.

The iPhone remains the most elaborate smartphone on the market and has pushed into the mainstream some fantastic features like the App store, capacitive screens, accelerometer, multi touch and pinch to zoom (ed: we know that other smartphones had these features before but none brought them together as the iPhone did).

The competition for the most popular smartphone in the UK is likely to heat up significantly as a slew of Android-based smartphones, Windows Mobile phones and others (like the Palm pre and the Blackberry Storm 2) will flood the market over the next 90 days, in the build up to Christmas.

Our Comments

Don't expect any price falls even with increased "competition". Apple, not the mobile phone networks, is the one controlling the game and it is unlikely that it will be happy to reduce its profit margins. The question therefore remains as to which tactics will the mobile phone operators use to lure customers and reduce customer churn.

Related Links

Orange to sell iPhones for Christmas (opens in new tab)

(Guardian)

Orange iPhone coming 10 November (opens in new tab)

(PCPro)

Orange to offer iPhone from November 10 (opens in new tab)

(PC Advisor)

iPhone 3G S arriving at Orange UK stores on November 10 (opens in new tab)

(Devicemag)

iPhone coming to Orange in two weeks (opens in new tab)

(Bitterwallet)

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.