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Twitter, Facebook Cost UK Economy £1.4 Billion

According to a new study conducted by IT services group Morse, social networking sites like Twitter and Facebook are costing organisations in UK a staggering figure of £1.38bn every year.

The study which was conducted on sample size of 1,460 office workers found that on average employees spent 40 minutes of their work time per week on social networking sites and thus these sites become a major impediment to the productivity of employees during working hours.

Explaining the rationale behind the widespread use of social networking sites in offices Philip Wicks from Morse mentioned "The popularity of social networking sites such as Twitter and Facebook has grown considerably over the last couple of years, however with it has come the temptation to visit such sites during office hours."

In an attempt to stop productivity loss, a lot of firms have banned sites like Facebook and MySpace, though employees are able to bypass the restrictions by using proxy sites and are still continuing to visit these sites.

Some companies through have a different view on these sites especially Twitter, as they believe restricting social networking sites may adversely affect employee moral and basically one needs to trust their employees to get their job done.

Our Comments

It depends in which markets you work. In advertising and publishing, it is very difficult to ban websites like Twitter or Facebook. Still, the impact of Facebook and Twitter can disruptive especially as people dipping in and out of the social networking websites tend to take time to readjust to optimal working conditions.

Related Links

Social networking sites costing firms millions (opens in new tab)

(Rte)

Bosses count the cost of Facebook (opens in new tab)

(The Guardian)

Twitter 'costs businesses £1.4bn (opens in new tab)

(BBC)

The Cost Of Tweets And Pokes (opens in new tab)

(Forbes.com)

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.