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National Radio Website To Debut In 2010

A recent report is suggesting that a new website that would offer all British radio stations from one virtual platform could be pushed online by Christmas this year.

The website would reportedly offer as many as 500 distinct networks played live, and it is believed could help cast fortunes for the sector by making the entire output of the UK radio industry available under one virtual roof.

The new project includes both the BBC as well as the commercial sector; a functioning model of such a website would be available for trial by this Christmas, and it is expected to be available for the general public by the first half of the next year.

The website comes as a result of the concerns raised by many industry veterans that the radio industry could be left behind in the rapidly advancing media sector in the UK.

Tim Davie, the BBC’s director for audio and music, asserted that the mushrooming free music sites would presumably pose a threat of extinction of the radio industry.

Although only around two percent users log on to the internet to listen to radio, but Davie seeks to see it become more common via a range of handheld devices. Citing the promising future of digital radio ahead, Davie said: “Radio, by working as a sector more effectively, can really prosper in the digital world”.

Our Comments

The BBC trust still needs to give its approval before this can happen. But, yes, we think radio has an essential role to play, something that Spotify or iTunes or any other free/paid for entities, have yet to fulfill. The one thing that radio can't do is stay as it is right now. Doing so could be catastrophic and threaten the very survival of this medium.

Related Links

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(Radio Today)

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.