Sky has debuted its Mobile TV app on the App store and has struck a deal with O2 to allow its customers to get to try the service for free for 90 days.
The application has been designed for the iPod Touch and the iPhone and, like other bandwidth hungry services, can only be used over WiFi connections for live TV streaming. Just like the existing Sky player online streaming service, It will be available for Sky customers only.
That said, all other iPhone enabled networks will be able to benefit from the BSkyB service, albeit without the free 90 day service. After the three months trial period, the monthly subscription charge will automatically jump to £6 and will be charged through your iTunes account.
Amongst the many channels currently on offer are a few good sports one, including Sky Sports News and ESPN as well as Sky Sports 1, 2, 3, Sky Sports Extra and At The Races. Sky mobile TV customers can already stream content on 3G networks from Vodafone, T-Mobile and Orange for £5 per month.
O2 users looking to get the free trial should text SKY to 2020 for their promotional code, download the application from the App store and then enter the aforementioned code when prompted.
David Gibbs, general manager for mobile at Sky, commented that "Now, by launching our new Sky Mobile TV app, we are able to combine the demand for great live TV on the move with the quality of experience offered through the iPhone and iTouch."
Wouldn't it be nice if Apple had managed to produce a wireless HDMI base unit for the iPhone that could potentially link up wirelessly with a monitor or a television? Let's hope that this happens sooner than later given the fact that portable devices like the iPhone or the Android platform appears to be destined to replace PVRs and set top boxes