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Orange Expects Massive Text Bonanza For Christmas

Mobile phone operator Orange expects a significant increase in the number of people sending picture messages and plain texts SMS this Christmas.

More than 100 million texts were sent last year on that day and this number is set to be smashed due to a number of factors including the weather - which might encourage people to stay at home and the availability of unlimited text bundles on the market.

In 2008, more than one million picture messages were sent on the 25th of December on Orange's network and the France-Telecom owned company believes that this number could be up by 10 percent this year.

The 31st of December could also see a staggering 120 million text messages sent with many of us will be sending SMS to groups. That's a rise of 13 percent fuelled again.

In a statement, Orange said that "Millions of text and MMS get sent across the Orange network every day, but at Christmas and new year the numbers rise as customers share their greetings and snapshots of their dodgy Christmas jumpers".

Other network providers are likely to post similar figures with an estimated 500 million texts sent across UK. Orange hasn't said how many minutes it expects its millions of customers will clock over two of the busiest nights of the year.

Our Comments

The rising number of free texts offers mean that people are more likely to texts than call. Which is as good given that texts cost companies a thousandth of a penny each. Expect free texts to be available on all but the cheapest monthly contracts next year.

Related Links

Orange predicts a record Christmas for text and picture messaging (opens in new tab)


Mobile Phone Texts may soar this Christmas and New Year (opens in new tab)


Orange: Festive picture texts will top 1.1m (opens in new tab)


Orange wishes you a merry text-mas (opens in new tab)


Orange predicts bumper Christmas for texts (opens in new tab)


Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.