IBM is consolidating its presence in the smartphone arena with the launch of a couple of cutting-edge smartphone software applications on Monday at Lotusphere 2010 event.
The company unleashed Lotus Notes Traveler Companion, a free plug-in tool that enables iPhone users to access their encrypted Lotus Notes emails on their device.
The Big Blue used the symposium as a launch pad for introducing its first applications for Apple’s blockbuster iPhone and Google’s Android-powered devices.
In addition to this, the company has further strengthened its partnership with RIM by unveiling social networking apps for the company’s BlackBerry smartphone devices.
The two companies have joined forces to step up the users’ social networking experience on BlackBerry devices, for which they have unveiled two new applications, including a new iteration the BlackBerry Client for Lotus Connections and a new BlackBerry Client for Lotus Quickr.
RIM and IBM have been partners for more than a decade now, and last year at the Lotusphere conference the companies unveiled a range of Lotus collaboration software and developer applications for BlackBerry.
Commenting upon their latest software range, the chief technology officer for software at RIM, David Yach said: “We have built these powerful BlackBerry applications for Lotus Software in order to make it very easy for mobile workers to tap into their enterprise knowledge-bases and stay connected with colleagues”.
IBM is quietly betting that smartphones will soon become essential business tools. It is also positioning Lotus as an attractive alternative to Microsoft Exchange. By being platform agnostic (although it has a slight preference for RIM), Big Blue is making sure that it doesn't miss the boat.