Google Updates Buzz Again To Tackle Privacy Concerns

Google has responded promptly over the weekend to settle down the flow of criticisms surrounding its new social network Buzz, extending apologies for some of its features that were extensively deemed threatening to the privacy of its users.

In an effort to mollify the annoyed users, the search engine giant has announced on a blog post that it would be making significant alterations in Buzz settings to ramp up its privacy attributes.

At the centre of the criticism was the Buzz’s capability to set up social network for the users automatically on the basis of their email exchange with other s and chat contacts.

This feature inadvertently made public the user’s social network list, thereby exposing his/her private email contacts publicly under the name of being “friends” list.

Todd Jackson, product manager for Google Buzz, asserted that instead of connecting the users automatically, the social networking service would now suggest a list of the people to its new users they might like to follow.

Additionally, he further extended apologies for the annoyance caused by the service so far and vowed to improve it for good.

Along the same line, he wrote: “We’re very sorry for the concern we’ve caused and have been working hard ever since to improve things based on your feedback. We’ll continue to do so.”

Our Comments

Buzz is a new experience from Google, which means that there will be some hiccups in the beginning. It might have been a good idea if Google directed it to labs first before rolling it out altogether. Also, there should be a way of having rolling buzz messages as a ticker banner rather than tucked away.

Related Links

Anger Leads to Apology From Google About Buzz

(The New York Times)

Google changes Buzz privacy settings--again


Google in fresh retreat on Buzz

(Financial Times)

Google issues apology, alters Buzz feature

(The Seattle Times)

Google Buzz Gets Privacy Patch

(Information Week)