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Farmville Set To Leave Facebook As Row Grows

Social gaming company Zynga, which is one of the biggest partners of Facebook, may be forcibly ejected from the world's largest social networking website, losing out on more than 400 million FB users.

Times Online reported that Zynga, the company behind Farmville, one of the most popular online games, is now embroiled in a row with Facebook over financial transactions.

The root of the tension between the two lies in the fact that Facebook wants to take 30 percent out of the revenues generated by companies and developers exploiting the Facebook ecosystem.

A recent report on Techcrunch mentioned that the company might be looking to launch its own website in a bid to rely less on Facebook as the latter is quietly turning the (money) screw on some of its biggest partners.

One article we published a couple of day ago about the feud between the two attracted more than 250 articles and clearly showed that most users came to Facebook because of Farmville and Mafia Wars rather than vice-versa.

Zynga is understandably nervous about its relationship with Facebook as a recent shares deal placed a $4 billion price tag on the social gaming company. But it looks that things are souring with Zynga apparently losing more active users each week according to Secondshares (opens in new tab).

Désiré Athow
Contributor

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.