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£2150 Philips 56PFL9954 56 inch 21:9 Cinema LCD TV + Freeview HD PVR + 5 Yr Warranty

In what is possibly the biggest development in TVs since widescreen, the Philips 56PFL9954 is the first commercially available TV with a genuine, cinema scale TV screen. The 21:9 aspect is, for the first time on a TV, to the exact scale of a cinema screen. This doesn't just mean an engaging wide picture but also the complete absence of those annoying black bars that blight most films.

OK, so the screen isn't quite as big as most cinemas, but 56 inches is certainly big enough to give a genuine cinema experience in most living rooms. With all the excitement about the screen size and shape it would have been easy to have forgotten about the quality. Fortunately, that's not what Philips has done.

Key to the fantastic picture quality is Philips's Ambilight Spectra 3. This advanced ambient lightening system draws you in to the picture and makes it more comfortable to watch TV. In addition to 1080p HD Ready and 200Hz technology, this Philips 56 inch LCD TV also boasts the unique Philips technology of Perfect Pixel HD.

Building on Philips's award-winning Pixel Plus, Perfect Pixel HD creates super-sharp definition and ultra-low noise. Perfect Natural Motion makes film replay a smooth, fluid process. Furthermore, with a, class-leading, response time of just 1ms, the Philips 56PFL9954 is one of the fastest responding TVs in its class. Factor in the astonishing contrast ratio of 80,000:1 and its clear to see that this 21:9 Philips TV is something very special indeed.

With a cinema sized screen you really need a cinema sized sound system to go with it. As ever, we'd always recommend using a TV of this size and quality with a separate home-cinema system. Having said that, considering the super-slim frame, this Philips 56 inch Ambilight TV is impressive. BBE sound enhancement and a powerful 2x15 watts amp give a more spacious sound with greater depth and width than is sometimes the case with large TVs.

Grab the Philips 56PFL9954 (opens in new tab) 56 inch 21:9 Cinema LCD TV with a free Freeview HD PVR and five year Warranty for a mere £2150 from Richersounds.

Désiré Athow

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.