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Everything Everywhere starts from today

Orange and T-Mobile in the UK have officially merged today where all their employees now work for the new company – Everything Everywhere Limited. This now creates the country’s largest communications company and they hope, the new leader of the industry.

The merger has taken nine months since the process first started to reach this stage, where they’ve now arrived at this official milestone in the whole proceedings. The company now houses 16,500 staff where a complete rebranding of every facet is now underway, from all their email addresses to business cards and even the headquarters.

An industry insider recently informed us it’s most likely after the dust settles the two companies will pitch themselves at different tiers in the mobile world. Orange is most likely to pitch themselves at the consumer, where the T-Mobile side of the company will most likely be focussed at the corporate business world and its mobile use.

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Rob has worked in the affiliate industry for many years with large publishers, and previously worked as a journalist on titles such as Wired, PC Magazine, ITProPortal, The Register, The Inquirer, Pocket-Lint, Mobile Industry Review, Know Your Mobile and The Gadget Show.