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Weekly Review 9th of July

A rather quiet week was had by the mobile world, with America's Independence Day on the Sunday leading to the Monday being a public holiday. This often has a roll on effect into the week, where many companies usually end up having a ‘quiet one' in terms of announcements.

There has been some news worth events happening from T-Mobile finally getting around to unveiling their take on the iPhone 4 pricing and tariffs, to Three retailing new mobiles and LG announcing a new device series.


The week began with South Korean electronics giant LG launching a new category of mobile devices, under the name of Optimus. There has already been a phone under than name this year, launched back in April where the LG Optimus GT540 arrived as their second Android handset.

This new range of mobile devices by LG, will consist of 10 products and even a tablet computer. Initially, we will be seeing the LG Optimus One and LG Optimus Chic, which will tip up running the latest version of Google mobile OS 2.2 during the second half of the year.

LG's Android tablet has even been noted to be "thinner and lighter than competing devices, where the product will deliver "vastly superior performance" than other similar devices.


Around the middle of the week news came from both T-Mobile and Three, with new handset arrivals and tariffs being announced.

Despite being Everything Everywhere, T-Mobile were the last to unveil their Apple iPhone 4 prices and tariff details - whilst the other mobile phone networks have already been selling the handsets for some time.

Contract for contract, the iPhone 4 is more expensive than nearly all the networks, where there isn't even an 18 month deal on offer only a 24 month contract.

T-Mobile's 16GB version of the iPhone 4 starts at a £25 tariff, with the phone costing £259. This offer comes with 100 minutes a month, 100 texts and 500MB data allowance. This model reaches the lofty heights of £60 a month, with the 16GB Phone 4 for free and 3000 minutes, 500 texts and a 1GB data allowance are all bundled in.

The 32GB Apple iPhone 4 starts at £349 for the phone on £25 a month and reaches £99, with a £60 contract with all the minutes, texts and data allowance being evenly matched with the 16GB version.

Three announced around this time they have the Sony Ericsson X10 Mini Pro and the HTC Wildfire in exclusive colours.

Effectively, the Sony Ericsson X10 Mini Pro is the same model as the Xperia X10 Mini, only with a slide-out physical Qwerty keyboard where that very phone is just a cut down version of the Sony Ericsson Xperia X10. The HTC Wildfire could also be seen as a lite version of another handset, where this time it's the HTC Desire phone.

The two mobile phones are available free on the £30 a month ‘One Plan' contract, which includes 2000 minutes to any network, 5000 minutes to any Three phone numbers, 5000 texts and 1GB data in addition to free Skye, Twitter, Windows Live Messenger with a six month free premium Spotify account.


Towards the end of the week YouTube updated it's mobile website, all geared up to take advantage of phones today.

YouTube mobile was launched on mobile devices in 2007, with only 1,000 videos available on that ‘lite' version of the main site. Now, receives more than 100 million video playbacks a day, which was the number of daily video views that was streaming back in 2006 when they joined Google.

Features such as creating playlists and the ability to assign "favourites", "like" or "unlike" to videos have only featured on the main website but they're now available on the mobile version too.


Finally, a white iPhone 4 went on sale this week with a cost close to £13,000.

This designer Apple iPhone 4 Diamond Edition is encrusted with 6.5 carat, top quality VVS colour "F" diamonds with a solid platinum and diamond Apple logo that is accompanied by a case made from an Ostrich foot - just to add that extra touch of class.

White iPhone 4s' themselves are very scarce on the ground at the moment, where this model we believe will be even scarcer.

However, this handset might actually resolve the Apple iPhone 4's signal problems that have plagued the handset since launch, as you really won't want to pick up such an expensive phone let alone handle it in a way that blocks the signal.

Originally published at

Rob has worked in the affiliate industry for many years with large publishers, and previously worked as a journalist on titles such as Wired, PC Magazine, ITProPortal, The Register, The Inquirer, Pocket-Lint, Mobile Industry Review, Know Your Mobile and The Gadget Show.