Microsoft's latest mudslinging at rival VMware may have backfired, with VMware CEO Paul Maritz dubbing software giant's act as flattering.
As VMware commenced with its annual VMworld conference, Microsoft took out a full-page ad in USA Today, advising users to avoid getting in to a three-year contract with VMware.
The software giant claimed that VMware offers limited number of services on its virtualisation platform, whereas Microsoft's Azure offered virtualisation as well as cloud based services from a single platform.
However, VMware CEO Paul Maritz claimed that he actually smiled when he saw the Microsoft advert and added that he found it flattering that the tech giant had to issue a full-page ad to fend-off competition from his company.
“I think it's a very sincere form of flattery that they feel the need to take out a full page advertisement to address our customer effects. I smiled when I saw that this morning,” he said in a statement.