The Next Issue Media consortium is set to open its digital store to Google's Android-based devices next year.
The consortium, which was formed by leading US publishing houses, will allow Android-based smartphone and tablet owners to purchase digital magazines and newspapers from the store.
According to tech news site AllThingsD, Next Issue Media CEO Morgan Guenther said that, although the platform will be only open to Android devices at first, the consortium also plans to support Apple in the long run.
By only offering Android support in the Next Issue Media online store means that the publishers have not been able to strike a deal with Apple to sell the digital versions of their publications.
Apple has been stringent with its app store policies, not allowing publishers to directly sell their publication to users or even collect demographic data for advertisements.
Google, on the other hand, is not new to such deals and has readily agreed to open its platform to the publishers.