MySpace has cooked up a deal with so-far rival social network Facebook to get quick user imports of Facebook users.
The new mashup with Facebook feature will allow MySpace to 'recruit' right off the Facebook roster and swell its numbers significantly, wooing those into entertainment and performing arts.
"Myspace is giving people an easy way to bring their favourite bands, celebrities and movies from Facebook to create a personalised experience on Myspace from the start", said Facebook's Dan Rose, VP of partnerships and platform marketing.
In order to import your Facebook interests, the MySpace homepage will now contain a 'Mashup' button that will take you through a step-by-step import. The result will be a custom stream on the user's page built to the user's own preferences. And even if you don't have a MySpace account you can have one generated on the fly, based on your Facebook addiction. The company also announced that the "Like" system will be adopted throughout MySpace which signals an even closer integration with the green blob of social networking.
MyFace, as we're calling it at THINQ, can bring a horde of new users to the ailing social network without much effort, as there is definitely a social drive behind sharing one's personal music, TV and movie manias. However, the jury is still out on this partnership, as it grows more and more likely it will turn out to be just a prelude to something bigger... something such as a merger or acquisition.
Earlier this month, the companies had introduced a 'Sync with Facebook' feature that updates user statuses based on changes made to either sites' user status. Over one million of MySpacers are already using this feature.