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US Department Store Cutting Price Of Apple iPad To $399

TJMaxx (not to be confused with TKMaxx) will apparently sell an Apple iPad, at least in the US, for as little as $399 or $100 less than Apple's official recommended selling price.

An Engadget (opens in new tab) reader found a huge poster in one TJMaxx store and it seems that stocks are being held back to coincide with Black Friday sales which start next week.

The price is, as you wold guess, for the cheapest 16GB, Wi-FI only version of the tablet. We're not sure whether this is an Apple-sanctioned fire sale (if not, heads may roll) or if other iPads will be included in the sales.

Now here's the kicker; TJMaxx is called TJHughes in the UK and guess what, we exclusively reported a few days ago that the discount department store was selling the 64GB Apple iPad 3G for £599.99, a £100 discount from Apple's official price.

TJHughes no longer carry stock of the 64GB 3G iPad for now. Will other sellers and high street stores (John Lewis, Best Buy et al) follow suit and slash their prices?

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.