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40 Per Cent Of New Smartphone Users Opt For Android

Google's Android mobile operating system is continuing to see impressive growth, challenging Apple's lead of the market, new data has revealed.

Data released by research firm Nielson has shown that around 40 per cent of people who purchased a smartphone in the past six months opted for an Android OS-powered device.

Despite the rising popularity of Android, Apple iOS continues to maintain a narrow lead in the market with a share of 28.6 per cent. Android currently lags behind with a share of 25.8 per cent.

BlackBerry maker Research in Motion also managed to earn 26.1 per cent in the smartphone market.

The company said, however, that owing to the close proximity of the market share between Apple, Google and RIM, it was difficult to zero-in on a winner.

“In other words, RIM remains statistically tied with both Apple for first and Android for third. Apple’s clear lead over Android notwithstanding, this race might still be too close to call,” the company said in a statement.