Activision will release a subscription-based online multiplayer gaming service for its blockbuster Call of Duty video game, analysts believe.
Gaming news site Kotaku reports that analysts at Wedbush Securities expect the game publishing giant to launch a second tier online multiplayer service for Call of Duty within the next three months.
In a recently published newsletter, Wedbush analysts wrote: “Activision remains a top pick, primarily due to the company's potential to create and monetise a second tier of multiplayer online gaming for its Call of Duty franchise.”
"We expect this to occur during the first quarter of 2011," they added.
Activision has long been rumoured to considering ways to further monetise the popularity of its latest two Call of Duty games, Modern Warfare 2 and Black Ops. The company is said to be looking into providing additional multiplayer levels and exclusive in-game merchandise like maps, weapons and levels for purchase.
Call of Duty: Black Ops has been named as the best selling video game of 2010, raking in over a billion dollars in sales.