UK Wi-Fi hotspot operator the Cloud is to offer Londoners free Wi-Fi access for mobile devices.
The service will operate within the City of London’s square mile, giving users 15 minutes of free connectivity a day. After that users have to pay extra money. A months unlimited subscription currently costs £6.95.
The company expects that 350,000 workers and tourists will benefit daily from the Wi-Fi access.
Naughton Dickens Managing Director of the Cloud said: "We’re very excited about opening up The Cloud’s Wi-Fi network in the City of London, so that everyone can get a daily dose of free Wi-Fi whilst they’re out and about.
“People will find their smart-phones work much better on Wi-Fi than on their mobile phone network; no more waiting for apps to appear or photos to download, this is mobile broadband in its true sense! This initiative with the City of London reflects our broader ambitions to make London a fully Wi-Fi’d city."
The company was acquired recently by BSkyB in a deal worth £50 million, giving Sky access to over 5,000 of The Cloud’s UK hot spots.