If you carry a search for XOOM, it is likely that you will encounter XOOM corporation, an online payment company first, rather than Motorola's XOOM tablet.
It is not surprising therefore that the company has filed a trademark suit with the US District Court for the Northern District of California against "Motorola Mobility and affiliated legal entities" as mentioned by FOSS patents.
The company is asking for the court to issue a permanent injunction but also a "temporary restraining order and/or preliminary injunction".
The alleged trademark infringement is described as Xoom corporation as being "willful and intentional conduct" prompting the complaining party to request "treble damages".
Unlike other patent trolls however, Xoom Corporation is a well established company with some significant backers - having received $53 million in venture funds since 2007 - and is represented by Morgan Lewis, which is also a well known reputable law firm.
Whether Xoom launched the legal battle with Motorola on the eve of the launch is something deliberate or pure coincidence, we're not sure about that.
However, Motorola is unlikely to get away from it with a tacit, amicable, money-driven agreement even if users are unlikely to confuse between XOOM the tablet and XOOM the money changer.