VoIP service Skype has announced its plans to integrate Citrix's GoToMeeting with its enterprise offerings in a bid to carve a niche in the business communications market.
The company said in a statement that Citrix's popular GoToMeeting client will be integrated with Skype's video- and audio-conferencing tool Skype Enterprise Desktop by the end of this year.
The move is part of Skype's strategy to leverage its 145 million strong consumer base for monetising its services in the enterprise collaboration market, which has several established competitors like Hewlett-Packard, Cisco Systems, Microsoft, IBM and Polycom.
The partnership was announced by David Gurlé, vice president and general manager of Skype Enterprise during the Enterprise Connect 2011 conference in Orlando, Florida.
“We think our business customers will be excited about this because it means toward the end of this year, we will be adding Citrix's GoToMeeting capabilities to the Skype Enterprise desktop experience. This will further enhance Skype's collaboration solutions with a variety of new Web conferencing and audio features,” he said in a post on the Skype Business blog.
With the integration of new Citrix features, Skype will look to enhance its web and audio communication features, instant messaging service, video-calling and file-sharing capabilities.