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Apple iPad 2 Causing Havoc In Competitors' Notebook Strategy

The new Apple iPad 2 has caused tier-1 notebook vendors to change their attitude when it comes to classifying netbooks as entry level, consumer oriented devices and many of them are gearing up to the challenge of the iOS-based tablet bringing some new innovations.

Digitimes suggests (opens in new tab) that the likes of Hewlett-Packard, Acer, Asustek Computer and Micro-Star International are in the process of integrating tablet-like capabilities in their netbook in order to allow them to get orders from the enterprise market.

Citing sources from the upstream component makers, the authors say that the enterprise market is now fully aware of the potential of the tablet devices and this may have a significant impact on demand for traditional notebooks and netbooks.

HP's management has now apparently decided to handle research and development resources associated with the TouchPad tablet PC to its notebook department rather than to its handheld device department. The US computer giant is apparently already assessing the TouchPad's specifications and market positioning.

There are already some clever innovation happening on the netbook market; Lenovo has the Ideapad U1 Hybrid which is a detachable tablet whose docking station converts it to a proper laptop (not unlike the Asus Eee Pad Transformer) while Dell's inspiring Inspiron Duo touchscreen convertible netbook allows workaholics to enjoy the advantages of having a proper keyboard and a decent operating system.

Désiré Athow
Désiré Athow

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.