Internet company Yahoo is planning to sell its Delicious bookmarking service for $1 million as it turns its focus on becoming a major online content creator and advertisement carrier.
According to a report on The Guardian, Yahoo could well be selling the service to the social discovery platform StumbleUpon, which recently raised $17 million in a fresh round of funding. The figure of $1 million would constitute a considerable loss for Yahoo, have paid over ten times that amount for the company 5 years ago.
Delicious has been known to be up for sale since a leaked Yahoo document had revealed that the company was put on a 'sunset' list by Yahoo CEO Carol Bartz. Yahoo is looking to focus mainly on business lines that allow it to generate advertisement revenue and Delicious offers no way of doing that.
Yahoo has reportedly reallocated or fired most of the Delicious staff leaving only the support teams. As of 2008, the service had 6 million users but the current figure is unknown.
Yahoo, which originally paid between $10 million to $15 million for the company in 2005, said in a statement last week, “We are actively thinking about the future of Delicious and believe there is a home outside the company that would make more sense for the service, our users and our shareholders.”