Popular music streaming service Spotify has decided to reduce the amount of music users can stream over its apps for free.
In a blog post, the company informed that from May 1st, free Spotify users who signed up for the service on or before November 1st, 2010 will only be able to listen to 10 hours of free music instead of 20 every month.
The company also said that free Spotify users will be able to listen to a particular track for up to 5 times for free. New users will have the privilege of using the complete service free for six months after they join. They will be subjected to these restrictions after that.
“Making Spotify available to millions across Europe has seen the service become incredibly popular. People are listening to more music and from a wider range of artists than ever before, and are giving up on piracy, which is exactly what we hoped would happen,” Spotify co-founder Daniel Ek said in a statement.
“So it’s vital that we continue offering an on-demand free service to you and millions more like you, but to make that possible we have to put some limits in place going forward,” he added.
The company, which launched back in 2008, has managed to get only a million paying users so far and is working hard to increase that number significantly in the coming months.