According to 9to5Mac, Apple is planning to improve its retail stores for the 10th anniversary since the first ones were introduced at the beginning of the millenium. The company opened its first two stores on May 19th 2001 in Virginia and California. The refurbished stores will offer a personal setup area, a lot more interactive bars and a better iOS and iPad retail app.
BGR recently reported that the new stores could include NFC payment terminals, although no iPhone supports NFC at present.
Apple Store 2.0 will include a Startup Session, which are personal setup areas and iPad tablets to offer visitors information about products. It seems Apple has decided to say farewell to paper signs.
According to the same report, Apple stores will also host massive displays. Given the fact that Apple’s largest manufactured display is the 27-inch LED display, it is likely that this is the display the company is going to use in its stores.
An even more important part of Apple’s facelift strategy is the software. Rumours suggest that the company is readjusting its retail iOS app to become iPad native, more interactive than before and location aware. It could allow customers to choose to talk with a store specialist or set in-app genius, startup or shopper appointments.