Apple won’t be launching its cloud based iTunes In iCloud service in the UK anytime this year as it has yet to procure the necessary licences.
According to an article on The Telegraph (opens in new tab), Apple’s licence negotiations with the Performing Right Society (PRS) have began, but the talks were at a very early stage.
The service was revealed by Apple CEO Steve Jobs at the recent World Wide Developer Conference. The service, among many things, allows users to sync the content purchased from iTunes with their iPhone, iPad and iPod Touch devices.
“The licensing team at the PRS have started talks with Apple, but are a long way off from any deals being signed…It is very much the early stages of the negotiations and is similar to the launch of iTunes – which began in the US and took a while to roll out to other countries,” said a PRS spokesperson.
Meanwhile, another source within the music industry also revealed that Apple had begun negotiating with UK music labels. The source however, added that the talks were at a very early stage, because of which, the service won’t be launching in the UK before the end of the year.
Apple is seen as having a head start in the music streaming market because of the deals it signed with major American music labels, deals that Apple's rivals have so far failed to get.