A week has now passed since Orange unveiled their Connected Plan tariff, which allows for two mobile devices to share one contract – including minutes, text messages and data allowances. At the same time of this announcement, Orange also released details of a new subsidised purchase scheme that bundles together the iPhone 4 and iPad 2 at a new low cost, for use on this Connected Plan.
Orange's combined 'Connected Plan' tariff is a single price plan that branches across two Apple devices, with 600 minutes, an unlimited text message bundle, a 2GB data allowance and unlimited BT OpenZone WIFI access for £65 a month.
One Mobile Ring has put together a feature to determine whether this offer from Orange is financially worth the overall expenditure, at the end of the day. This takes into account the initial cost of the devices, along with the total outlay over the whole period of the contract’s 24 month length
– in the Total Cost of Ownership (TCO).We are comparing the pricing of the various Orange devices, along with the cost of the contract in its entirety, up against other mobile phone networks’ offerings of a similar nature and all to existing customers. However, no other carrier does actually offer a similar Connected Plan, only two separate contracts and various subsidised Apple devices and we have taken this into account.
As a baseline OMR has brought together the costs of the various iPhone 4 and iPad 2 products from the Apple store, just to show the prices of the devices that aren’t subsidised nor have an accompanying tariff.
Apple lists the 16GB version of the iPhone 4, combined with the 16GB iPad 2 for £1009. The 16GB iPhone 4 paired up with the 32GB iPad 2 is £1089, where the 16GB iPhone 4 and 64GB iPad 2 costs £1166.
The 32GB iPhone 4 and the 16GB iPad 2 is £1111; the 32GB iPhone 4 combined with the 32GB iPad 2 is £1191, whilst the 32GB iPhone 4 plus the 32GB iPad 2 comes in £1271.
The Connected Plan from Orange will cost £1560 at the end of the 24 month period, on £65 a month to existing subscribers on the network. Orange has paired up various storage capacities of the iPhone and iPad devices, in order to complement their new combi-contract and at a more competitive price than they have previously listed those products.
The network is offering of 16GB iPhone 4 with a 16GB iPad 2, which comes in at £99 and when added to the cost of the Connected Plan equals £1659 in total. Orange’s 16GB iPhone 4, paired with a 32GB iPad 2 is £149 and combined with the tariff costs £1709. The 16GB version of the iPhone 4 and the 64GB iPad 2 is priced at £229 and £1789, with the added accompanying tariff.
The 32GB iPhone 4 model and the 16GB iPad 2 comes in at £179, where the full cost is £1739. Orange’s 32GB iPhone 4, plus the 32GB iPad 2 is £229 and £1789 with the added Connect Plan contract. The 32GB iPhone 4 and the same storage capacity in the iPad 2 is priced at £299, whilst the final total equals £1859.
Three’s closest iPhone 4 tariff offering to the Orange deal has 500 minutes, 5,000 text messages and a 1GB data allowance for £35 a month – where the iPad 2 contract has a 15GB data bundle, for £25 a month. The combined contract cost of both tariffs is £60 a month, or £1440 in total for the entire 24 month period.
The 16GB iPhone 4 has an upfront cost of £29, where 16GB iPad 2 has a fee of £199 attached and a combined cost of £148, or £1,588 with the two contracts added. Three’s 16GB iPhone 4 offering paired up with the £249 32GB iPad 2 comes in at £278, where the combination price plan is £1718 in total. The 16GB iPhone 4 version and £349 64GB iPad 2 model together costs £378, whilst the whole price is £1818 at the end of the 24 months.
Three’s 32GB iPhone 4 is £119, when teamed up with the 16GB iPad 2 equals £238 and the cost when added to the tariff is £1588. The 32GB iPhone 4 and the same capacity iPad 2 comes in at £368, or £1808 when added to the two contracts. Finally, the 32GB iPhone 4 and 64GB iPad 2 is £468, whilst the entire TCO (Total Cost of Ownership) is £1908.
Vodafone’s nearest Connected Plan tariff for the iPhone 4 has 600 minutes, an unlimited text message bundle and a 500MB data allowance for £36 a month or £864 for the two years. The iPad 2 contract has a 2GB data allowance, with a 1GB BT OpenZone WIFI bundle for £27 a month or £648, or combined with the iPhone tariff £1512.
The 16GB iPhone 4 costs £99 with Vodafone, where the same capacity iPad 2 costs £229 or £328 combined and £1840, with the collective tariffs. Apple’s 16GB iPhone 4 and the £279 32GB iPad 2 have a cost together of £378 or £1890 with the contracts added. The 16GB iPhone 4 and the £379 64GB iPad 2 is priced at £478 together and £1990 in total.
Vodafone’s 32GB iPhone 4 costs £239, combined with the 16GB iPad 2 equals £468 or £1980 with the two tariffs. The same capacity 32GB iPhone 4 and iPad 2 is priced at £518 in total or £2030 with the contract added. Apple’s 32GB iPhone 4 and 64GB iPad 2 comes in at £618 and £2130 in its entirety.
T-Mobile’s closest Orange equivalent iPhone contract has 600 minutes, 500 text messages and a 500MB data allowance for £35.75 a month, or £858 for the entire 24 months. The iPad tariff comes with a 2GB data allowance for £27 a month, £600 or £1,458 when combined with the iPhone price plan but they lack a 64GB iPad offering.
T-Mobile’s 16GB iPhone 4 is priced at £99.99, where the16GB iPad 2 is £199.00 and combined, £298.99 or with the contract added £1756.99. The 16GB iPhone 4 and £249 32GB iPad 2 comes in at £348.99 together, or £1806.99 with the tariff combined.
The 32GB iPhone 4 is priced at £219.99 with T-Mobile and 16GB iPad 2 combined, equals £418.99 and £1876.99 with the contract added. Apple’s 32GB iPhone 4 and 32GB iPad 2 comes in at £468.99, or £1926.99 with the tariff added.
The Bottom Line
Orange has very competitively priced the iPhone and iPad combination deals, as seen by the table below where no one really comes close; Vodafone is even over double the cost in some of the variations. The mobile phone network Three comes the closest in offering the Orange prices for the Apple devices, with an extra £50 on the lowest double deal although the distance between the figures becomes larger as the capacities increase.
The Orange Connect Plan isn’t all that competitively priced in comparison to the other mobile phone networks dual tariffs, where it is actually the highest out of all of them at the end of the 24 months. However, Orange do make up for the large contract increase with the low costing devices. The cheapest combined tariff is Three’s, which has the highest mobile broadband data allowance at 15GB for the iPad 2, which is over seven times that of that bundled with Orange’s offering.
On the TCO (Total Cost of Ownership), both T-Mobile and Vodafone were a hundred to a few hundred more expensive than Orange in price, where Three were even cheaper than Orange for the 16GB iPhone 4 and iPad 2/32GB iPhone 4 and 16GB iPad 2. The costs then drifted in favour of Orange as we move up the higher capacities, but with only a £10-£50 margin at the highest point between them and Three.
The Orange deal is attractive, to have one tariff for both Apple devices whilst removing the headache of signing to two different contracts and acquiring two different devices but with some due diligence One Mobile Ring has discovered Three’s deal is much more attractive proposition. There is also the 15GB mobile data allowance on the iPad 2, compared with the 2GB that Orange offer and also the fact that Three shares T-Mobile and Orange data network for even greater coverage.
As a foot note, Three offer a slight increase on the up front cost of the 16GB iPhone at £69, instead of £29 and £159 instead of £119 for the 32GB version. This deal has the same costing tariff, only the accompanying plan has 2,000 minutes, 5,000 minutes to any Three based mobile phone numbers, a 5,000 text message allowance and their famed truly unlimited data allowance with no fair usage policy or limits whatsoever.
The TCO is still lower than Orange's dual 16GB offering at £1,628 in total, where the 32GB iPhone 4 and 16GB iPad 2 is also lower at £1,718.
Originally published at OneMobileRing.com