Sony has unveiled a new app which aims to make its Music Unlimited services available for smartphones running on the Android platform, the AFP reports.
According to experts, this recent move could be seen as a desperate attempt on the part of the PlayStation maker to increase its stake in the rapidly growing cloud market, where Apple and Amazon are already emerging as early leaders.
Sony launched its cloud based digital music service last year in December, and it is currently available in the United States, Europe, New Zealand and Australia.
The company announced last week that it was planning to restore Qriocity online video and music services everywhere, except Japan.
The Qriocity service came to a halt following the massive attack on the company’s PlayStation and PC Gaming Networks that eventually resulted in over 100 million users’ sensitive personal information such as names, phone numbers, credit card details and more falling into the hands of the perpetrators.
However, with the launch of this new app, analysts think that Sony is back on the right track, as it will make the company’s relatively new cloud offerings available on Android phones, PS3, Internet enabled Sony TVs as well as next-generation Blue Ray players.