New reports suggest that Apple has sent yet another cease and desist letter to regarding its claim to the name App Store, this time to US based open source home server software creator Amahi which has set up its own App Store, CNET (opens in new tab)reports.
Incidentally, this new cease and desist letter comes at the same time as Apple appears to be on the verge of losing its legal battle against Amazon over the same copyright issue.
It was reported earlier today that the judge who is trying the case between the Apple and Amazon told Apple that she was not satisfied with the evidence it had put forwarded in order to prove that Amazon's use of the name App Store was inappropriate.
However, Amahi , being just an open source start up, can barely afford to go through an extended legal battle with a dominant company like Apple. The company said that it has no other options now, but to concede to Apple's demands.
Amahi has reportedly already started asking for help from its users to decide the best possible names in order to replace the contentious name.
Apple's legal tactics have drawn unflattering comparisons with patent trolls who sue small companies with dubious patent claims on the assumption that the company will concede rather than pay hefty legal fees.