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Cost Of LG Optimus 7 E900 Smartphone Approaches £150

Vying to get a good Windows Phone 7 handset at a decent price? Then you could do a lot worse than the LG E900 Optimus 7 smartphone available at Amazon Germany for just over 170 Euros, or a tad above £152, a fraction of its original selling price.

The smartphone is sold by an Amazon marketplace seller with 99% positive feedback from nearly 2000 users and comes with Vodafone branding and is locked on the network, though you should be able to unlock it fairly easily.

The cheapest SIM Free version of the phone costs almost twice as much at Amazon UK which makes's deal a stonking one. At £152 (less than a third of the iPhone 4's price), there's no competition from Android, other Windows Phone 7 handsets or Symbian handsets.

The phone integrates Zune Marketplace, XBox Live and Microsoft Office Mobile. As expected (and like all the other WP7 phones), it runs on a 1GHz single core Qualcomm Snapdragon SoC with a five megapixel camera, a big 1500mAh battery, a 3.8-inch WVGA capacitive touchscreen, 16GB onboard storage, DLNA compatibility, Wi-Fi and LG's own Augmented Reality camera feature.

You ought to be able to get Mango, the next iteration of Windows Phone 7, to run on it towards the end of the year, assuming that LG sticks to Microsoft's calendar. Also the sudden drop in price of the E900 leads us to believe that something might be in the pipeline from LG.

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.