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Survey Reveals Google +1 Button Adoption Rate Rises by 33 Percent

A new social media survey has revealed that there has been a 33 percent rise in the adoption of the Google +1 button on the world’s top 10,000 websites.

The SocialShare Site Analysis report released by SEO firm BrightSide reveals that Facebook is the preferred social media platform, with more than 47 percent of the sites linking to the platform. Integration with Twitter was second most popular after Facebook, with 42 percent linking to the micro blogging platform.

The report also revealed that the Google +1 button has become more popular than the plugin offered by Twitter. The company said that 4.4 percent of large sites have the button, up from 3.6 percent in June while the Twitter plug-in has been deployed by 3.4 percent of the websites.

"Overall, this inaugural version of our SocialShare Site Analysis shows huge opportunity for brands to engage more socially," said Jim Yu, CEO of BrightEdge.

"Fewer than half the largest sites on the Web offer any kind of social link at all on their front page and these sites represent a massive slice of Internet traffic on any given day. We would expect to see a land grab effort this year as plug-ins vie for placement on this very valuable Web real estate," he added.

Ravi Mandalia

Ravi Mandalla was ITProPortal's Sub Editor (and a contributing writer) for two years from 2011. Based in Ahmedabad, India, Ravi is now the owner and founder of Parity Media Pvt. Ltd., a news and media company, which specializes in online publishing, technology news and analysis, reviews, web site traffic growth, web site UI. Ravi lists his specialist subjects as: Enterprise, IT, Technology, Gadgets, Business, High Net Worth Individuals, Online Publishing, Advertising, Marketing, Social Media, News, Reviews, Audio, Video, and Multi-Media. He has also previously worked as Dy. Manager - IT Security at (n)Code Solutions.