New York based Proust.com unveiled a new social networking site today with the view of providing a platform for users to keep in touch with family and close friends.
Unlike other social networking sites such as Facebook, Twitter or even the forthcoming Google Plus, the new social media offering from Proust is specifically designed for highly personal groups, meaning there will be no large number of friends and followers, many of whom you did not even know existed before adding them to your friend list.
However, according to quite a few industry experts, Proust will eventually have to find out a balance between the privacy, closeness and the popularity with public - specially in an industry where even the best of the best cannot take popularity for granted, a perfect example of the same being MySpace.
Proust was named after Marcel Proust, a famous French author, primarily known for his seven-volume novel called “In Search of Lost Time”.
Expressing his mind on this newly launched site, Proust’s co-founder Tom Cortese said in a statement: “We wanted to create one snapshot of your life that you could see from birth until today”, Xconomy reports.