This time last year, Lenovo's Chairman, Liu Chuanzhi, reportedly stated, "We are lucky that Steve Jobs has such a bad temper and doesn't care about China," adding, "if Apple were to spend the same effort on the Chinese consumer as we do, we would be in trouble."
Well, it seems that Lenovo has run out of luck, since Apple is stepping things up and taking on its Asian rival on its home ground.
Apple's officials are now focusing on the profitable China market, seen as a key region, with a six-fold revenue growth recorded in the region year-over-year, pulling it alongside the Chinese computer giant.
During the June quarter, Apple's revenue in Greater China reached $3.8 billion, surpassing the highest estimates for Lenovo of $3 billion in mainland China over the same period. Lenovo barely stands a chance of maintaining its leading position, especially if we were to factor in Hong Kong and Taiwan.
The Beijing and North Carolina based company hasn't yet published its earnings report this quarter, but they claim to have more than 30% of the market share.
Earlier this week, Lenovo launched three new tablets, two IdeaPads and one ThinkPad, but they have low chances of significantly denting Apple's iPad sales.
For the moment, Apple claimed it "is just scratching the surface" of the Chinese market, but we shall see what kind of impact it has when the company really gets down to serious business in China. With the iPhone 5 being linked with a few different Chinese carriers, the launch of Apple's superphone would no doubt see it leaving its Chinese rival for dead.