Enterprise software developer Oracle Corp has announced the acquisition of knowledge management firm InQuira in the hope of boosting its customer relationship management services.
According to tech website PC World, Oracle has informed that its has purchased the California-based private company InQuira with analytics and expertise for CRM platforms, for an undisclosed amount.
“The acquisition of InQuira provides Oracle with a complete knowledge-management suite, integrated with self-service support, online customer forums and agent-assisted CRM. We expect InQuira to be the centerpiece for Oracle Fusion CRM Service,” the senior vice president of CRM division at Oracle, Anthony Lye wrote in an official statement issued by the company.
InQuira brings more than 85 customers which include tech giants such as 3M, Sprint, Avis and Yahoo among many others. InQuira will help Oracle develop and boost its online customer care apps, Fusion and Siebel, by offering right and relevant answers to customer’s queries. Oracle Corp faces primary competition from rival firms such as Microsoft Corp and Salesforce.
The deal, whose financial details have not been disclosed by either side, is expected to close by the end of this year.
An analyst has revealed that leading knowledge management company InQuira was also under consideration for purchase by SAP.