Telecom giant Virgin Media has announced that an additional 100,000 UK homes are going to be equipped with its fibre optics network by the end of the year.
As of the first six months of 2011, the ISP could cover some 73,000 homes with its cable network. But, the company bragged on a rather optimistic note that the remaining six months should see the number of new connections throughout the country exceed the 100,000 mark.
To make this vision a reality, Virgin is going to start a new construction project in Southampton soon. This move by the company will see its broadband market share nearly double in Southampton. Caroline Nokes, MP for Romsey and Southampton North has welcomed this move by Virgin.
Virgin Media also claimed that the average amount of data downloaded by the company’s broadband users has gone up by almost 43 percent with each passing year and now exceeds 25 GB per month.
"By extending our unique fibre optic network to parts of the country previously outside our traditional heartland, we're ensuring more people can experience the compelling advantages that a superfast connection can bring and in doing so, support the Government's digital ambitions," said Jon James, Virgin Media's executive director of broadband, according to this PC Advisor report.