What will Android partners like HTC, Sony Ericsson and Samsung make of today's announcement of the acquisition of Motorola Mobility by Google we wonder.
Google Inc announced this morning that it would be buying the company for a staggering $12.5 billion, its largest ever acquisition and one which is especially significant as it is an all-cash transaction.
By moving down the stack, Google knows that it may significantly alienate the very partners that have helped it establish the Android brand and brought in more than 150 million customers since its launch in November 2007.
Grabbing Motorola means that Google will be competing with the 38 other manufacturers that also sell Android devices; does Google's new strategy mean that Motorola will become Google's preferred partner defacto?
Will Google become more aggressive and stick to a single manufacturer when it comes to Google's own Nexus brand? Will Google use Motorola's expertise in tablets in order to release the first Android Ice Cream Sandwich tablet later this year?
These are a few strategic questions that this surprising acquisition has spawned. One thing is certain though, being a Google mobile partner has suddenly become a little bit unnerving.