Google’s Android application store boasts of more than 250,000 apps for its large and increasing user base across the world, but a new report has revealed that only top and most famous apps are being used by Android owners.
A new data released by Nielsen’s Smartphone Analytics, the firm that specialising in analysing web-based data, has revealed that maximum time spent by Android users is on top 50 apps, as other apps remain neglected.
It also suggests that 43 percent of all the time spent by an average Android smartphone user on mobile applications is consumed by top 19 apps, while top 50 apps take up around 61 percent of the total time spent on mobile applications. Unfortunately remaining 249,950+ applications struggle to find slot in the left over 39 percent time of an average Android user.
“The average Android consumer in the U.S spends 56 minutes per day actively interacting with the web and apps on their phone. Of that time, two-thirds is spent on mobile apps while one-third is spent on the mobile web.” the reports states.
Google Inc. needs to look into keeping its users engaged and bringing all its apps to their notice to make sure that the success of its App Store is not dependent upon the success of only a few apps.