The battle between the two tech giants Microsoft and Sony over the luscious gaming market has intensified following reports of Sony being currently indulged in some serious dialogue with those publishers who are planning to ditch Microsoft and its Xbox consoles.
Apparently, it all started when the Xbox maker announced some new and terms and conditions in its agreements with the existing game publishers.
According to the added terms, a publisher, when releases a new title for any of the Xbox 360’s competing consoles, the product must have the same amount of content in it as featured by the Xbox 360 version, and not more than that.
This eventually means that when a publisher has to come up with a new title for any non-Microsoft console, for example the Sony PlayStation3, it will have to ensure that the content of the game does not exceed that of the Xbox 360 by any means.
The new terms included by the software giant apparently displeased many publishers, particularly the smaller ones, and they are leaving no chances of raising their voice against the step.
Now, that’s something Sony could not miss at all. According to reports, the company is currently offering its own assistance to these publishers with the hope of strengthening its foothold in the market even further.