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Nvidia's CEO Says Windows 8 Will Run Windows 7 Mobile Phone Apps

Chip maker Nvidia’s CEO claims that Microsoft’s Windows 8 platform will be able to run applications designed for its Windows Phone 7 mobile operating system.

Nvidia CEO Chief Executive Jen-Hsun Huang told journalists that the company will be generating around half of its revenue from processors designed for mobile devices.

The CEO said that Nvidia’s Tegra processors were already running on about half of Android smartphones and about 70 percent of the tablet devices.

Nvidia, which is known for its high performance graphics cards, said that it expects the mobile processor business to grow ten fold by 2015 to reach $20 billion while the graphic card business will growth around 75 percent, reaching $7 billion, by 2015.

Huang also predicts that some time in the future, the mobile processor market will be dominated by Nvidia and Qualcomm.

“We're the only person actively on the dance floor with Qualcomm. If you don't have a mobile strategy, you're in deep turf. If you're not in mobile processors now, you're seven years too late,” he said, as reported (opens in new tab) by Cnet.

The CEO also dismissed Intel’s Atom chip as a potential threat to his business by pointing out that ARM processors power most of the mobile devices right now.