Adobe announced Thursday the impressive growth in the past year for its video creation tools on Mac.
The 45 percent growth rate has been partially driven by the displeasure expressed by Mac users over Apple's Final Cut Pro X. This led users to shift to Adobe video creation tools.
Apple unveiled Final Cut Pro X on the Mac App Store back in June and it was instantly greeted by polarized feedback from both professionals and consumers.
While some hailed the product in a positive way, others trashed the platform for missing features and a lack of backward compatibility.
The iPhone maker, however, was quick to respond to all the negative feedback it was receiving. Apple announced that the missing features would be taken care of with the software’s forthcoming update package.
It also started refunding customers, as well as resuming the sales of the previous version of the product- the Final Cut Studio.
Unfortunately, the damage has been done as Adobe was quick to come up with its own product that gave dissatisfied customers a feasible alternative for the Final Cut Pro X.