Ever since the Acer Iconia A100 surfaced earlier this year at the Mobile World Congress, we secretly hoped that the Taiwanese company would have emulated the same strategy that brought it success in the laptop market; build en masse, sell low.
As Samsung didn't have a Wi-Fi only version of the Galaxy Tab a while back, and other rivals (like Asus, Motorola and HTC) either didn't have a comparable product or sold them at iPad 2 prices, Acer has tried to zero in on the market segment, although it hasn't proved to be a spectacular success.
There are four things that Acer could do to improve on the successor to the Acer Iconia A100.
(1) Bring down the price from the outset; the Acer Iconia A100 launched with a rather steep suggested retail price of £349.99 back in April 2011 before rapidly falling to around £250. Rather than pricing it high and then discounting the device significantly, it would make sense just to sell the item at a competitive price from day one, especially as tablets with bigger screens are falling in price as well.
(2) Better battery life; a number of reviews have pointed out that the Acer A100 has poor battery life, currently standing at around five hours, which is significantly less than others, like the Samsung Galaxy Tab and the HTC Flyer.
(3) Better screen; when we last looked at the A100 back in February, we were left slightly disappointed due to the quality of the screen which was slightly washed out. PC Pro described how colours on the screen "quickly change hue as you tip the tablet back and forth in landscape orientation".
(4) Slimmer profile; The Acer Iconia A100 is thick at 13.1mm and heavy at 470g; this compares poorly to the Galaxy Tab 7.7, the replacement for the Galaxy Tab, which is a mere 7.9mm thick and around 25 per cent lighter. This is partly due to the bezel surrounding the screen but also to the material used by Acer.