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Amazon to Consider Starting an Online Book Lending Service

Amazon is reportedly ready to launch a digital book lending service modelled after traditional library lending services. However, the chances of the new service being free, are slim.

According to a Wall Street Journal report, the company is currently planning the operational aspects of the new service as well as evaluating the feasibility factor.

Many experts contend that if Amazon sticks to its conventional modes of operation, the new service will be unveiled first in the US; soon followed in the UK and other regions.

The Wall Street Journal also reveals that the service will be made available in a similar fashion as on-demand movie streaming services such as Netflix and Hulu.

A handful of publishing executives are unsure about the service as “ could lower the value of books and because it could strain their relationships with other retailers that sell their books," according to the report, even if Amazon offers book publishers hefty compensation for allowing their products to be featured on this new book lending service.