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Microsoft Launches Web Based Windows Phone App Store

Microsoft has developed the web based version of its Windows Phone Marketplace application store.

The web based store’s launch coincides with the release of the much awaited Windows Phone 7.5 Mango update which brings more than 500 features to Microsoft’s fledgling mobile operating system.

The platform features more than 30,000 apps divided into 16 categories. Although the number of apps is nowhere near Apple’s iOS and Google’s Android stores, Microsoft’s platform has made some serious in-roads in the smartphone market.

The store also features games - located in a separate tab from apps and divided into 14 categories.

Microsoft said that once users purchase an app from the platform, they will be able to download it to their Windows Phone 7 devices via email or text message.

The company has high hopes from Mango and the upcoming crop of Windows Phone Mango devices which will be launched by Samsung and HTC, and Nokia.

The app store has been made available by Microsoft in 35 countries, including the United States, United Kingdom, France, Germany and India.