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Vodafone starts new reward loyalty programme for pay as you go customers

Mobile phone network Vodafone has launched the Freebee Rewardz, which is set to deliver varied rewards every time a Vodafone prepay phone is topped up – with high-street discounts to mystery prizes.

The new scheme builds on Vodafone’s Text and Web, Freedom, Weekend, Talk and International Freebee deals by now offering vouchers and points.

Every time a Vodafone pay as you go customer tops up, they’ll receive a text giving them a voucher code. They can then go online to ‘grab’ an instant reward or bank them as ‘grow’ points, in order to save up for something bigger.

The Freebee Rewardz start from a £5 top up, where customers can choose from a wide selection of rewards that include discounts from brands such as Thorntons and Blockbuster.

There is also music downloads on offer, free minutes and even a choice of a mystery reward – which could be anything from a smoothie maker, to an Apple iPhone.

Alternatively, customers can collect points towards vouchers and experience days where the more customers top up, the better the rewards become.

The Vodafone Freebee Rewardz offer also learns from a customer’s ‘grab and grow’ choices, by offering customers much more tailored deals.

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Rob has worked in the affiliate industry for many years with large publishers, and previously worked as a journalist on titles such as Wired, PC Magazine, ITProPortal, The Register, The Inquirer, Pocket-Lint, Mobile Industry Review, Know Your Mobile and The Gadget Show.