On Monday, Google rolled out additional features to its mobile payment service to attract more users.
With this new move, Google Wallet subscribers can now use their smartphones, equipped with the service to save through coupons and earn reward points labelled by the company as SingleTap experience.
This new set of features happens to be first major upgrade introduced in Google Wallet since the service was first launched earlier this summer. Google Wallet enables users to wave their smartphone at special payment terminals facilitated by retailers, taxis, drug store, malls as well as in some select few train stations.
The Google wallet service is valid through a number major retailers in the country, including American Eagle Outfitters, The Container Store, Foot Locker, Guess, Jamba Juice, Macy's, OfficeMax and Toys"R"Us.
A recent survey involving 1,000 Britons had revealed, however, that mobile phone hacking was the primary reason they are unwilling to adopt services that allow them to make payments using their mobile devices. Service providers like Google will have to address these fears if they expect people to jump onto the NFC band wagon.