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Google to Launch Music Service; 'With a Twist' According to Google Mobile Chief, Andy Rubin

Google’s Mobile Chief, Andy Rubin, has stated that Google is developing a music service ‘with a twist’.

Speaking at the AsiaD All Things D conference, Rubin said that Google's upcoming music serivce will be something different than what is being offered currently.

Google will Apple and Amazon in the music service market. Earlier, Google had launched Google Music, a cloud-based service that allowed users to store songs and stream them online to their devices. The service was launched without the support of music labels, so it had little functionality.

According to Rubin, a big music related announcement from Google is upcoming. Rubin said that Google’s service, “will have a little twist – it will have a little Google in it. It won’t just be selling 99-cent tracks”, All Things D reports (opens in new tab).

When asked about when the service is expected to launch, Rubin vaguely replied that Google was ‘close’ to launching it. He also said media companies were having difficulty in recognising Google as a consumer product company as it was first and foremost a search engine.

“Google is in the very, very early phases of adding consumer products to our portfolio. The media industry didn’t see us as that. They saw us a search company,” Rubin added.