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Microsoft Launches Localised Windows Phones Apps for Users in Middle East

Software giant Microsoft's Middle East division, Microsoft Gulf, has launched new local apps for the users of Windows Phone in the region.

The company has partnered with digital marketing agency Prototype, to release a set of local apps in UAE for Windows Phone 7 users. The customer built applications have been released to make the lives of Windows Phone users much easier and are available for free from the Windows Phone 7 Marketplace.

According to AME Info (opens in new tab), some of the apps released by Microsoft Gulf include Time Out Dubai Restaurant application with Time Out reviews and search capabilities. The app also comes with an ‘inspire me' page, which will display randomly selected places near to a user's location.

The company has also launched an Aramex application which will allow users to track their courier shipments. Microsoft Gulf has also resealed mParc, which is exclusive to Windows Phone Mango that allows users to automate data entry for Dubai's paid parking locations.

Microsoft Gulf is also working on additional applications which will make things easier for Windows Phone users in UAE. The company is running on a massive budget for marketing its Windows Phone platform around the world and will be soon be joined by Nokia, when it launches its own WP7 Mango based smartphones in November.

Ravi Mandalia

Ravi Mandalla was ITProPortal's Sub Editor (and a contributing writer) for two years from 2011. Based in Ahmedabad, India, Ravi is now the owner and founder of Parity Media Pvt. Ltd., a news and media company, which specializes in online publishing, technology news and analysis, reviews, web site traffic growth, web site UI. Ravi lists his specialist subjects as: Enterprise, IT, Technology, Gadgets, Business, High Net Worth Individuals, Online Publishing, Advertising, Marketing, Social Media, News, Reviews, Audio, Video, and Multi-Media. He has also previously worked as Dy. Manager - IT Security at (n)Code Solutions.