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RIM Greeted with Trademark Lawsuit Over BBX

First a damp launch of PlayBook then the 72 hour long outage and now a trademark lawsuit finds RIM in a long dark tunnel without any light at its end.

Basis International, a Mexico based Software Company that owns the BBX trademark, has filed a suit against the BlackBerry maker for using the BBX name for its next generation smartphone and tablet OS. According to the Mexican company, BBX is a set of tools and languages that help developers write programs for multiple operating systems reports GigaOM (opens in new tab).

According to the claims made by Basis, the BBX products of both the companies are related. Citing software made through the BBX set of tools that run on both Android as well as iOS devices, Basis claims that the apps developed through BBX can also run on BlackBerry devices. For this reason customers will get confused between the two brands and that it has already started receiving "inquiries from confused customers".

RIM on the other hand claims that the business lines of both the companies are separate and that there is no conflict because the two companies compete in different markets.

Basis is going all out on RIM and it wants to get an injunction to ban RIM from using the BBX name and seeks compensation in terms of court fees and some monetary damages reports afterdawn (opens in new tab).

Ravi Mandalia

Ravi Mandalla was ITProPortal's Sub Editor (and a contributing writer) for two years from 2011. Based in Ahmedabad, India, Ravi is now the owner and founder of Parity Media Pvt. Ltd., a news and media company, which specializes in online publishing, technology news and analysis, reviews, web site traffic growth, web site UI. Ravi lists his specialist subjects as: Enterprise, IT, Technology, Gadgets, Business, High Net Worth Individuals, Online Publishing, Advertising, Marketing, Social Media, News, Reviews, Audio, Video, and Multi-Media. He has also previously worked as Dy. Manager - IT Security at (n)Code Solutions.