After the ViewPad 10e, Viewsonic has announced the ViewPad 7e, essentially a smaller version of the 10e which will cost $200 in the US (which roughly translates into £199 in the UK).
The tablet comes with Viewsonic's own ViewScene 3D interface overlaid over Android 2.3 Gingerbread. Hardware-wise, there's a single core 1GHz processor, a 7-inch 800x600 LED backlit screen, a microHDMI and USB port, a three megapixel rear camera and a VGA front facing one, 4GB internal storage, a microSD card slot, Wi-Fi, Bluetooth and Viewsonic's own AirSync technology which enables tablet owners to get over-the-air updates more easily.
Viewsonic says that its 3D interface will deliver "an intuitive home screen layout with holographic visual effects. With the new ViewSonic user interface, usability and navigation is unparalleled".
How does the ViewPad 7e match up against the competition? Not particularly well shall we say. There are some pretty hefty players out there. Kogan has a 7-inch tablet with the same resolution but without the camera for around £120. AndyPad has another one for £179 but with better hardware and you will get discounted tablets (like the Archos 101, the TouchPad or the Hannspad Hannspad) selling for much less than £200.