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German DPA Accuses Facebook of Tracking Unsuspecting Users

A German data protection agency has accused Facebook off tracking its users even after they delete their accounts from the platform.

The Data Protection Authority (DPA) in Germany has asked the company to look into the matter and respond to it in time, otherwise, the regulator is prepared to file a lawsuit against the company.

The regulator said that Facebook uses cookies to track a user's online activities when they are using the website. However, according to European Union law, Facebook is required to stop tracking is users don't give their consent, which, apparently, it does not do.

DPA head Johannes Caspar said that Facebook cookies stay in the web browser and are active even after users log-out. These tracking cookies can remain on the system for up to two years. He also said that Facebook does not delete the cookies even after a user deletes the account from the platform.

"Facebook does not track users across the web. Instead, we use cookies on social plugins to personalise content (e.g. Show you what your friends liked), to help maintain and improve what we do (e.g. Measure click-through rate), or for safety and security (e.g. Keeping underage kids from trying to sign-up with a different age)," said Facebook in a statement, as reported (opens in new tab)by PCWorld.