Search engine giant Google has launched its BigQuery cloud based data analytics platform after keeping it in beta for about a year.
According to The Register, the platform has been designed to allow businesses upload and analyse massive amounts of data on the cloud without having to invest in their own data centre.
The platform, which was unveiled at the Google Atmosphere conference, is capable of quickly analysing data up to 70 TB in size in one go, the company informed.
Google said that the platform also comes with its own API called REST, which will allow application developers to incorporate the service into an existing code and configure it to execute multiple functions at the same time.
The company said that the service was free to access for everyone at the moment and added that it will give a good 30-day notice before it starts charging for the big data analysis platform.
"This is one of those things you would have to have spent incredible amounts of money to get in the past," said Dave Girouard, Google's vice president of applications.
"That's one of the benefits of cloud - an infrastructure that would have cost you $5m a few years ago can now be had for less than half a million", he added.